Reset yer counters: Facebook has had to ‘fess up to yet another major ad reporting fail. This one looks like it could be costly for the tech giant to put right — not least because it’s another dent in its reputation for self-reporting. (For past Facebook ad metric errors check out our reports from 2016 […]

Thanksgiving for many is about eating, seeing family, reflecting and relaxing for the day. But for an increasing number of us, it also seems to be about shopping. Collectively, consumers in the U.S. spent a record $5.1 billion buying goods online yesterday, according to analytics from Adobe. The company’s marketing technology division is following online […]

AstraZeneca’s CEO told Bloomberg that the pharmaceutical company will likely conduct another global trial of the effectiveness of its COVID-19 vaccine trial, following the disclosure that the more effective dosage in the existing Phase 3 clinical trial was actually administered by accident. AstraZeneca and its partner the University of Oxford reported interim results that showed […]

Meet Bigblue, a French startup that just raised a $3.6 million seed round (€3 million) to build an end-to-end fulfillment solution in Europe. If you sell products on your own website and across multiple marketplaces, you can use Bigblue to handle everything that happens after a transaction. Bigblue doesn’t try to reinvent the wheel. Instead, […]